Cost: AdRoll pricing varies depending on the level of service and features that you need. They offer both self-service and managed service options. The self-service option starts at $9 per month, while the managed service option starts at $300 per month.

Features: AdRoll allows you to create and manage retargeting ads on multiple channels, including Facebook, Instagram, Twitter, and Google. You can create dynamic ads that use images and product information from your website. AdRoll also offers the ability to create custom audiences based on user behavior on your website, such as pages visited or items added to cart.

AdRoll provides detailed reporting and analytics, allowing you to track the performance of your campaigns across channels. You can also set up automated email campaigns and create landing pages for your ads.

AdRoll is not designed specifically for real estate agents and does not offer any automatic promotion of new listings or open houses. However, it can be used to retarget website visitors who have shown interest in real estate, such as by visiting your website’s listings page.

Branding: AdRoll does not automatically brand ads to the agent or brokerage. However, you can upload your own logo and customize the look and feel of your ads.

Reviews: AdRoll has generally positive reviews online. Customers praise the platform for its ease of use, range of features, and effectiveness in driving conversions. Some users have complained about the cost, particularly for managed service options. 

Overall, AdRoll is considered a solid choice for businesses looking to run retargeting campaigns across multiple channels.